Universities in the marketplace : the commercialization of higher education / Derek Bok.

Format:

Book

Author/Creator:

Bok, Derek Curtis.

Series:

The William G. Bowen Series ; 49

Language:

English

Subjects (All):

Education, Higher--Economic aspects--United States.

Education, Higher.

Business and education--United States.

Business and education.

Universities and colleges--United States--Sociological aspects.

Universities and colleges.

Physical Description:

1 online resource (247 p.)

Edition:

Core Textbook

Place of Publication:

Princeton, NJ : Princeton University Press, c2003.

Language Note:

English

Summary:

Is everything in a university for sale if the price is right? In this book, one of America's leading educators cautions that the answer is all too often "yes." Taking the first comprehensive look at the growing commercialization of our academic institutions, Derek Bok probes the efforts on campus to profit financially not only from athletics but increasingly, from education and research as well. He shows how such ventures are undermining core academic values and what universities can do to limit the damage. Commercialization has many causes, but it could never have grown to its present state had it not been for the recent, rapid growth of money-making opportunities in a more technologically complex, knowledge-based economy. A brave new world has now emerged in which university presidents, enterprising professors, and even administrative staff can all find seductive opportunities to turn specialized knowledge into profit. Bok argues that universities, faced with these temptations, are jeopardizing their fundamental mission in their eagerness to make money by agreeing to more and more compromises with basic academic values. He discusses the dangers posed by increased secrecy in corporate-funded research, for-profit Internet companies funded by venture capitalists, industry-subsidized educational programs for physicians, conflicts of interest in research on human subjects, and other questionable activities. While entrepreneurial universities may occasionally succeed in the short term, reasons Bok, only those institutions that vigorously uphold academic values, even at the cost of a few lucrative ventures, will win public trust and retain the respect of faculty and students. Candid, evenhanded, and eminently readable, Universities in the Marketplace will be widely debated by all those concerned with the future of higher education in America and beyond.

Contents:

Frontmatter

Contents

Preface

1. The Roots Of Commercialization

2. Avoiding Bias

3. Athletics

4. Scientific Research

5. Education

6. The Benefits And Costs Of Commercialization

7. Reforming Athletics

8. Protecting The Integrity Of Research

9. Preserving Educational Values

10. Living Up To The Rules

11. Seizing The Moment

Notes

Index

Notes:

Description based upon print version of record.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 08. Jul 2019)

Includes bibliographical references (p. 209-225) and index.

ISBN:

9786612087264

9781282087262

1282087266

9781400825493

1400825490

OCLC:

521210643