My Account Log in

7 options

Brand strategy.

ABI/INFORM Global Available from 01/02/2003 until 02/23/2009. Available online

View online

Business Source Complete Available from 10/01/2001 until 02/28/2009. Available online

View online

EBSCOhost Business Source Ultimate Available from 10/01/2001 until 02/28/2009. Available online

View online

Factiva - Classic Available from 11/30/1995 until 02/23/2009. Available online

View online

Gale Academic OneFile Available from 06/01/1998 until 02/28/2009. Available online

View online

Gale Business: Insights (formerly Business Insights: Global) Available from 06/01/1998 until 02/28/2009. Available online

View online

Gale General OneFile Available from 06/01/1998 until 02/28/2009. Available online

View online
Format:
Journal/Periodical
Language:
English
Subjects (All):
Branding (Marketing)--Periodicals.
Branding (Marketing).
Advertising--Brand name products--Periodicals.
Advertising.
Business names--Periodicals.
Business names.
Product management--Periodicals.
Product management.
Advertising--Brand name products.
branding.
Genre:
Periodicals.
Physical Description:
1 online resource
Monthly
Place of Publication:
London : Centaur Communications
Notes:
[Issue 167] (Jan. 2, 2003); title from issue available screen (ABI/INFORM Global, viewed Aug. 30, 2004).
February 2009 (Ebsco, viewed March 21, 2025).
OCLC:
52616475
Publisher Number:
eb708777
pq58272

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

Find

Home Release notes

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Find catalog Using Articles+ Using your account