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Food literacy : how do communications and marketing impact consumer knowledge, skills, and behavior? - workshop summary / Leslie Pray, rapporteur ; Food Forum, Food and Nutrition Board, Health and Medicine Division ; The National Academies of Sciences, Engineering, Medicine.

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National Academies Press Available online

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Format:
Book
Contributor:
Pray, Leslie, contributor.
Food Forum. Food and Nutrition Board. Health and Medicine Division, issuing body.
National Academies of Sciences, Engineering, Medicine, issuing body.
Language:
English
Subjects (All):
Nutrition--Social aspects.
Nutrition.
Food habits--Social aspects.
Food habits.
Physical Description:
1 online resource (161 p.)
Edition:
1st ed.
Place of Publication:
Washington, District of Columbia : The National Academies Press, [2016]
Summary:
In September 2015, the National Academies of Sciences, Engineering, and Medicine's Food and Nutrition Board convened a workshop in Washington, DC, to discuss how communications and marketing impact consumer knowledge, skills, and behavior around food, nutrition, and healthy eating. The workshop was divided into three sessions, each with specific goals that were developed by the planning committee: Session 1 described the current state of the science concerning the role of consumer education, health communications and marketing, commercial brand marketing, health literacy, and other forms of communication in affecting consumer knowledge, skills, and behavior with respect to food safety, nutrition, and other health matters. Session 2 explored how scientific information is communicated, including the credibility of the source and of the communicator, the clarity and usability of the information, misconceptions/misinformation, and the impact of scientific communication on policy makers and the role of policy as a macro-level channel of communication. Session 3 explored the current state of the science concerning how food literacy can be strengthened through communication tools and strategies. This report summarizes the presentations and discussions from the workshop.
Contents:
Pages:1 to 25; Pages:26 to 50; Pages:51 to 75; Pages:76 to 100; Pages:101 to 125; Pages:126 to 150; Pages:151 to 161
Notes:
Description based upon print version of record.
Description based on online resource; title from PDF title page (ebrary, viewed June 16, 2016).
ISBN:
9780309391344
0309391342
9780309391320
0309391326

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