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The effect of advertising on purchase decisions in preliminary analysis, Presentation: Dec. 1, 1959, St. Regis Hotel, New York, N.Y.

LIBRA 386.3 C33
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Format:
Book
Author/Creator:
Center for Research in Marketing.
Language:
English
Subjects (All):
Advertising--Psychology.
Advertising.
Physical Description:
152 leaves
Place of Publication:
Peekskill, N.Y., [publisher not identified], [1960?]
Notes:
Detached: Summary.
OCLC:
80385894

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