2 options
The role and organization of marketing research, a survey / by Lewis W. Forman and Earl L. Bailey.
LIBRA HF5006 .E9 no.25
Available from offsite location
Lippincott Library HF5006 .E9 no.20
Mixed Availability
- Format:
- Book
- Author/Creator:
- Forman, Lewis W.
- Bailey, Earl L., 1924-2003, author.
- Series:
- Experiences in marketing management ; no. 20.
- Language:
- English
- Subjects (All):
- Marketing research.
- Physical Description:
- 65 pages ; 23 cm.
- Place of Publication:
- [New York] : The Conference Board, [1969]
- Notes:
- "A survey by the Conference Board.".
- OCLC:
- 8941
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