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Improving inner-city marketing. / Edited by Alan R. Andreasen.

LIBRA HF5415.1 .I46
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Format:
Book
Contributor:
Andreasen, Alan R., 1934-
American Marketing Association.
Language:
English
Subjects (All):
Marketing--United States--Congresses.
Marketing.
United States.
Small business--Congresses.
Small business.
Consumers--United States--Congresses.
Consumers.
Genre:
Conference papers and proceedings.
Physical Description:
viii, 278 pages ; 23 cm
Place of Publication:
Chicago : American Marketing Association, [1972]
Notes:
Revision of papers prepared for a conference sponsored by American Marketing Association and held at Buffalo, June 1970.
Bibliography: pages 263-273.
OCLC:
610175

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