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Playing at the next level : a history of American Sega Games / Ken Horowitz.

Van Pelt Library GV1469.3 .H67 2016
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Format:
Book
Author/Creator:
Horowitz, Ken, 1973- author.
Language:
English
Subjects (All):
Sega of America (Firm)--History.
Sega of America (Firm).
Sega Dreamcast video games--History.
Sega Dreamcast video games.
Sega Genesis video games--History.
Sega Genesis video games.
Sega Saturn video games--History.
Sega Saturn video games.
Video games--History.
Video games.
History.
Genre:
History.
Physical Description:
ix, 298 pages : illustrations ; 26 cm
Place of Publication:
Jefferson, North Carolina : McFarland & Company, Inc., Publishers, [2016]
Summary:
Today a multinational video game developer, Sega was the first to break Nintendo's grip on the gaming industry, expanding from primarily an arcade game company to become the dominant game console manufacturer in North America. A major part of that success came from the hard work and innovation of its subsidiary, Sega of America, who in a little more than a decade wrested the majority market share from Nintendo and revolutionized how games were made. Drawing on interviews with nearly 100 Sega alumni, this book traces the development of the company, revealing previously undocumented areas of game-making history, including Sega's relationship with Tonka, the creation of its internal studios, and major breakthroughs like the Sega Channel and HEAT Network. More than 40 of the company's most influential games are explored in detail. Book jacket.
Contents:
The Return of the American Video Game Market 3
Sega Establishes Itself in America 6
The Sega/Tonka Alliance 10
Taking the First Step 16
Building the American Arm of Software Development 21
Contracting Third Party Studios 27
Genesis Does! 32
Realtime Games Software 34
Sega Scores a Touchdown 40
Infogrames 50
Along Came a Spider 56
GEMS Shine on the Genesis 66
ToeJam & Earl Studios 69
Sega Technical Institute 77
Changing of the Guard 87
New Leadership for an Expanding Market 105
Novotrade International 108
The Hardware Revolution 116
Sega Multimedia Studio 120
Product Development Enters a New Era 132
The Coming of Full-Motion Video Games 134
BlueSky Software 145
Westwood Associates 161
Sega Interactive Development Division 166
Sega Midwest Studio 170
Sega Reorganizes Internally 174
Alpha (Amoeba) Group 178
Omega Group 197
Sega Gets Serious About Sports 215
The Sega Channel 235
Twice the Bits, Twice the Problems 244
Sega Saturn Tiger Team 246
The Winds of Change 254
SegaSoft 256
All Good Things... 273
Full Circle 280.
Notes:
Includes bibliographical references (pages 283-289) and index.
ISBN:
9780786499946
078649994X
OCLC:
948561018

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