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Price policies and practices, a source book in readings / Donald F. Mulvihill [and] Stephen Paranka.
LIBRA HF5415 .M77
Available from offsite location
- Format:
- Book
- Author/Creator:
- Mulvihill, Donald Ferguson.
- Paranka, Stephen, author.
- Series:
- Wiley marketing series
- The Wiley marketing series.
- Language:
- English
- Subjects (All):
- Pricing.
- Physical Description:
- viii, 333 pages : illustrations ; 24 cm.
- Place of Publication:
- New York : Wiley, [1967]
- Notes:
- Bibliographical footnotes.
- OCLC:
- 544185
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