Illuminate : ignite change through speeches, stories, ceremonies, and symbols / by Nancy Duarte and Patti Sanchez.

Format:

Book

Author/Creator:

Duarte, Nancy, author.

Sanchez, Patti, author.

Language:

English

Subjects (All):

Organizational change--Management.

Organizational change.

Communication in management.

Leadership.

Physical Description:

323 pages : illustrations ; 21 x 21 cm

Place of Publication:

New York, New York : Portfolio/Penguin, [2016]

Summary:

'Illuminate' demonstrates how, though the power of persuasive communication, one can turn an idea into a movement, as compared with the likes of Steve Jobs, Dr. Martin Luther King, Jr., Starbucks, IBM, and more.

Contents:

Leaders move others forward

Listen empathetically to light the path. Case study : IBM and market basket

The torchbearer's toolkit. Case study : Starbucks

Moment of inspiration. Case study : Interface

Moment of decision. Case study : Rackspace

Moment of bravery. Case study : civil rights

Moment of endurance. Case study : charity: water

Moment of reflection. Case study : Chick-fil-A

Moment of disruption. Case study : Apple

Confessions of a torchbearer. Case study : Duarte, Inc.

The journey begins again.

Notes:

Includes bibliographical references and index.

Other Format:

Online version: Duarte, Nancy, author. Illuminate.

ISBN:

9781101980163

1101980168

OCLC:

932116099