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Market research by trade associations, a practical guide for trade associations on how to organise and undertake market research / by Clodwig Kapferer and Wolfgang K.A. Disch on behalf of the Organisation for Economic Co-operation and Development.
- Format:
- Book
- Author/Creator:
- Kapferer, Clodwig, 1901-
- Disch, Wolfgang K. A., author.
- Series:
- O.E.C.D. publications.
- Language:
- English
- Subjects (All):
- Marketing research.
- Professional associations.
- Trade associations.
- Physical Description:
- 92 pages.
- Place of Publication:
- Paris : [Organisation for Economic Co-operation and Development], [1964]
- OCLC:
- 4062762
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