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Unit pricing : empirical investigations of its influences at the product and retailer levels / Lena Himbert ; with a foreword by Prof. Dr. Stefan Roth.
Lippincott Library HF5416.5 .H56 2016
Available
- Format:
- Book
- Author/Creator:
- Himbert, Lena, author.
- Series:
- Research (Wiesbaden, Germany)
- Research
- Language:
- English
- Subjects (All):
- Unit pricing.
- Consumer behavior.
- Purchasing.
- Physical Description:
- xviii, 300 pages : illustrations ; 21 cm.
- Place of Publication:
- Wiesbaden : Springer Gabler [2016]
- Notes:
- Includes bibliographical references.
- ISBN:
- 9783658134754
- 3658134755
- OCLC:
- 944473521
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