The digital difference : media technology and the theory of communication effects / W. Russell Neuman.

Format:

Book

Author/Creator:

Neuman, W. Russell, author.

Language:

English

Subjects (All):

Information society.

Information networks.

Technology and civilization.

Information technology--Social aspects.

Information technology.

Information technology--Political aspects.

Mass media--Social aspects.

Mass media.

Mass media--Political aspects.

Physical Description:

369 pages : illustrations ; 25 cm

Place of Publication:

Cambridge, Massachusetts : Harvard University Press, 2016.

Summary:

"Although the shift from one-way to two-way mass communication - from broadcasting to social networking - represents a revolutionary restructuring, it does not necessarily mean the public is better informed, more culturally or politically polarized, or more engaged in public life. Practices, institutions, and norms are in mid-transition and potentially subject to our individual and collective choice. The book is designed to connect the best of recent scholarship with these pressing policy questions"--Provided by publisher.

Contents:

1 The Propaganda Problem 20

2 The Prospect of Precision 52

3 The Paradox of Profusion 98

4 Pondering Polysemy 141

5 Predisposed to Polarization 183

6 The Politics of Pluralism 209

7 Public Policy 243

8 Praxis 288.

Notes:

Includes bibliographical references and index.

ISBN:

9780674504936

0674504933

OCLC:

926061444