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Can the Crosby Corporation be improved? A case study in the marketing of mutual funds.
LIBRA HG4530 L964
Available from offsite location
LIBRA 378.748 POA1968.133
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Lynch, Peter Simon.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- 196 numbered l. : illustrations, tables. ; 29 cm
- Production:
- [Philadelphia], 1968.
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1968.
- Bibliography: l. 181-196.
- OCLC:
- 244978320
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