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Intellectual property and business : the power of intangible assets / Rodney D. Ryder and Ashwin Madhavan.

SAGE Knowledge A-Z (All Titles) Available online

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Format:
Book
Author/Creator:
Ryder, Rodney D., author.
Madhavan, Ashwin, author.
Series:
Sage knowledge.
Language:
English
Subjects (All):
Intellectual property--United States.
Intellectual property.
United States.
Physical Description:
1 online resource : illustrations
Place of Publication:
New Delhi : SAGE, 2016.
System Details:
text file
Summary:
Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. This book demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business.
Notes:
Part of the SAGE Knowledge collection.
Includes bibliographical references and index.
Description based on online resource; title from home page (viewed on January 22, 2016).
Other Format:
Print version :
ISBN:
9789351508021
Access Restriction:
Restricted for use by site license.

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