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Quantitative methods in marketing, a selected annotated bibliography / compiled and edited by Zenon B. Sheparovych, Marcus Alexis [and] Leonard S. Simon.
LIBRA Z7164.M18 A44 no.15
Available from offsite location
- Format:
- Book
- Author/Creator:
- Sheparovych, Zenon B.
- Series:
- Bibliography series (American Marketing Association) no. 15.
- Silsilah al-bibliyūghrāfīyah (Baṣrah, Iraq)
- Language:
- English
- Subjects (All):
- Marketing--Mathematical models--Bibliography.
- Marketing.
- Marketing--Bibliography.
- Physical Description:
- ix, 86 p. 23 cm.
- Place of Publication:
- [Chicago], American Marketing Association, [1968].
- OCLC:
- 174834
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