[Papers].
MLA
Brown, George H., et al. [Papers]. Philadelphia : Marketing Science Institute, 1965.
APA
Brown, G., Robinson, P., Hinkle, C., Frank, R., Gross, I., Halbert, M. & Marketing Science Institute. (1965). [Papers]. Philadelphia : Marketing Science Institute.
Chicago
Brown, George H., Patrick J. Robinson, Charles L. Hinkle, Ronald Edward Frank, Irwin Christopher. Gross, Michael H. Halbert and Marketing Science Institute. [Papers]. Philadelphia : Marketing Science Institute, 1965.