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Psychology in advertising / by Albert T. Poffenberger ...
- Format:
- Book
- Author/Creator:
- Poffenberger, Albert T. (Albert Theodore), 1885-1977.
- Language:
- English
- Subjects (All):
- Advertising.
- Psychology, Applied.
- Physical Description:
- xix, 632 pages including illustrations, tables, diagrams ; 22 cm
- Place of Publication:
- [Chicago ;] [New York : A. W. Shaw company; [etc., etc.], [1929]
- Notes:
- Bibliography: pages 617-623.
- OCLC:
- 249775498
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