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Does it work? : 10 principles for delivering true business value in digital marketing / Shane Atchison, Jason Burby.
LIBRA CD-ROM A-10 no.377
Available from offsite location
- Format:
- Sound recording
- Author/Creator:
- Atchison, Shane, author.
- Burby, Jason, author.
- Series:
- Audio-Tech Business Book Summaries (Series)
- Language:
- English
- Subjects (All):
- Marketing--Management.
- Marketing.
- Internet marketing.
- Business planning.
- Genre:
- Sound recordings.
- Physical Description:
- 1 audio disc : digital ; 4 3/4 in.
- 4 3/4 in.
- Edition:
- Abridged.
- Place of Publication:
- Willowbrook, IL : Audio-Tech Business Book Summaries, ©2015.
- System Details:
- digital
- audio file CD audio
- Summary:
- "Our summary of 'Does It Work?' by POSSIBLE's global CEO Shane Atchison and President of the Americas Jason Burby, shows you how to use the latest digital platforms to create a high-value marketing plan that really works. You'll learn how to : set goals... inspire brilliant creativity.... measure what matters... and make a difference." -- back cover package.
- Notes:
- "July 2015."
- OCLC:
- 922722400
- Publisher Number:
- 7152 AudioTech
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