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The innovator's hypothesis : how cheap experiments are worth more than good ideas / Michael Schrage.
LIBRA CD-ROM A-10 no.371
Available from offsite location
- Format:
- Sound recording
- Author/Creator:
- Schrage, Michael.
- Series:
- Audio-Tech Business Book Summaries (Series)
- Language:
- English
- Subjects (All):
- Creative ability in business.
- Technological innovations.
- Genre:
- Sound recordings.
- Physical Description:
- 1 audio disc : digital ; 4 3/4 in.
- 4 3/4 in.
- Edition:
- Abridged.
- Place of Publication:
- Willowbrook, IL : Audio-Tech Business Book Summaries, ©2014.
- System Details:
- digital
- audio file CD audio
- Summary:
- In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cultures do. He introduces the 5X5 framework: giving diverse teams of five people up to five days to come up with portfolios of five business experiments costing no more than $5,000 each and taking no longer than five weeks to run. The book describes multiple portfolios of 5X5 experiments drawn from Schrage's advisory work and innovation workshops worldwide. -- Edited summary from book.
- Notes:
- "March 2015."
- OCLC:
- 908950901
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