2 options
An experiment with a simple operational game format as a consumer attitude survey method applied to food chain operations planning.
LIBRA Thesis 385 J21
Available from offsite location
LIBRA 378.748 POA1960.151
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Jakacki, Bernard Carl.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- 64 numbered l. : illustrations, map. ; 29 cm
- Production:
- [Philadelphia], 1960.
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1960.
- Bibliography: l. 62-64.
- OCLC:
- 244978001
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.