The Chinese television industry / Michael Keane.

Format:

Book

Author/Creator:

Keane, Michael, 1952- author.

Series:

International screen industries

Language:

English

Subjects (All):

Television broadcasting--China.

Television broadcasting.

Television broadcasting policy.

China.

Television programs--China.

Television programs.

Television broadcasting policy--China.

Physical Description:

vii, 189 pages ; 24 cm.

Place of Publication:

London : BFI/Palgrave, 2015.

Summary:

Though the television industry in China is enormous, fewer people are watching television screens. In this groundbreaking study, Michael Keane shows how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors. Keane outlines the process of making content in China, focusing on regulatory institutions, ownership, censorship, programmes and channels, copyright, formats and the role of media bases. Spanning a wide variety of genres, the book examines four models of content internationalization, licensing of programmes formats, co productions and online media. Written in an accessible style by one of the world's leading experts on China's media, this book explores how streamed online content impacting on the state's control of ideas and management of the traditional broadcasting sector. This is the authoritative text for scholars, students, businesses and policy makers wanting to understand how the rapid evolution of Chinese media aligns with the nation's soft power initiatives. Book jacket.

Contents:

1 Television in Transition 8

2 Nation Building 34

3 Soft Power 56

4 Formats 85

5 Channels and Content 111

6 Convergence 141

7 Rethinking Chinese Television Research 164.

Notes:

Includes bibliographical references and index.

ISBN:

1844576833

9781844576838

OCLC:

914245204