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Advanced cases in marketing management / Edward C. Bursk [and] Stephen A. Greyser.
LIBRA HF 5415.13 B8
Available from offsite location
- Format:
- Book
- Author/Creator:
- Bursk, Edward C., 1907-1990.
- Greyser, Stephen A., author.
- Series:
- Prentice-Hall foundations of marketing series
- Prentice-Hall foundations of marketing series.
- Language:
- English
- Subjects (All):
- Marketing--Management--Case studies.
- Marketing.
- Marketing--Management.
- Genre:
- Case studies.
- Physical Description:
- xii, 194 pages : illustrations, facsimiles, forms. ; 23 cm.
- Place of Publication:
- Englewood Cliffs, N.J. : Prentice-Hall, [1968]
- Notes:
- Bibliographical footnotes.
- OCLC:
- 239739
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