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Check lists of advertising, selling and merchandising essentials / by Carroll B. Larrabee ... and Henry William Marks ...
- Format:
- Book
- Author/Creator:
- Larrabee, C. B. (Carroll Burton), 1896-1983, editor.
- Language:
- English
- Subjects (All):
- Marketing.
- Advertising.
- Selling.
- Sales personnel.
- Physical Description:
- xv, 396 pages : illustrations ; 24 cm
- Edition:
- First edition.
- Place of Publication:
- New York ; London : McGraw-Hill book company, inc., 1937.
- OCLC:
- 2552010
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