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The self-publishing manual : how to write, print, and sell your own book / Dan Poynter.

LIBRA Special Z285.5 .P69 2000
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Format:
Book
Author/Creator:
Poynter, Dan.
Contributor:
Gotham Book Mart Collection (University of Pennsylvania)
Language:
English
Subjects (All):
Self-publishing--United States.
Self-publishing.
United States.
Penn Provenance:
Gotham Book Mart (former owner) (Gotham Book Mart Collection copy)
Physical Description:
421 pages : illustrations ; 21 cm
Edition:
Twelfth edition, completely revised.
Place of Publication:
Santa Barbara, Calif. : Para Pub., [2000]
Summary:
Offers practical advice on writing a book, printing and promoting it, setting prices, advertising, and arranging distribution.
Contents:
1 Your Publishing Options 11
Why You Should Consider Self-Publishing
2 Writing Your Book 31
Generating Salable Material
3 Starting Your Own Publishing Company 59
4 Producing Your Book 81
Designing Books
Typesetting
Layout
Book Materials
The Printing Process
5 Announcing Your Book 111
Telling the World You Are an Author and a Publisher
Getting Listed
6 What is Your Book Worth? 133
Prices
Discounts
Collections and Returns
7 Promoting Your Book 157
Making the Public Aware of Your Book Without
Spending for Advertising
8 Who Will Buy Your Book? 221
Markets
Distribution Channels
9 Advertising Your Book 269
Direct Mail
Print
Broadcast
10 Fulfillment 291
Moving Your Book Out the Door
11 Electronic Book Publishing and Promotion 327
Electronic Books
Downloadable Books
Automated Printing
Print on Demand
Online Promotion
12 Coping with Being Published: Or What Do I Do Now? 349
Appendix 1 Your Book's Calendar 357.
Notes:
Includes bibliographical references (pages 362-379) and index.
Other Format:
Online version: Poynter, Dan. Self-publishing manual.
ISBN:
1568600631
9781568600635
OCLC:
42889726

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