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Religions as brands : new perspectives on the marketization of religion and spirituality / edited by Jean-Claude Usunier, Jörg Stolz.
Lippincott Library HB72 .R4515 2014
Available
- Format:
- Book
- Series:
- Ashgate AHRC/ESRC religion and society series
- Language:
- English
- Subjects (All):
- Religion--Economic aspects.
- Religion.
- Branding (Marketing).
- Consumption (Economics).
- Physical Description:
- xix, 256 pages ; 24 cm.
- Other Title:
- Religion as brands
- Place of Publication:
- Farnham, Surrey ; Burlington : Ashgate, [2014]
- Notes:
- Includes bibliographical references and index.
- ISBN:
- 9781409467557
- 1409467554
- OCLC:
- 848267201
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