1 option
Reaching the consumer, the elements of product public relations.
Lippincott Library HF5415.15 .W38
Mixed Availability
- Format:
- Book
- Author/Creator:
- Watts, Reginald, 1932-
- Language:
- English
- Subjects (All):
- Product management.
- Marketing.
- Public relations.
- Physical Description:
- ix, 168 pages : illustrations ; 25 cm
- Place of Publication:
- London : Business Books, [1970]
- Notes:
- Bibliography: pages [163]-164.
- ISBN:
- 0220799539
- OCLC:
- 92803
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.