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Ice cream social : the struggle for the soul of Ben & Jerry's / Brad Edmondson ; foreword by Annie Leonard ; epilogue by Jeff Furman, Chairman, Ben & Jerry's Board of Directors.
Lippincott Library HD9281.U54 B4636 2014
Available
- Format:
- Book
- Author/Creator:
- Edmondson, Brad.
- Language:
- English
- Subjects (All):
- Ben & Jerry's (Firm).
- Ice cream industry--United States.
- Ice cream industry.
- United States.
- Social responsibility of business.
- Physical Description:
- xvii, 280 pages : illustrations ; 22 cm
- Edition:
- First edition.
- Place of Publication:
- San Francisco : Berrett-Koehler Publishers, [2014]
- Summary:
- Explores the up-and-down history of ice cream maker Ben & Jerry's, a company committed to making great ice cream, supporting progressive causes, and spreading its wealth to employees and stakeholders.
- Contents:
- 1 "We're Completely Insane, and We Need Your Help!" 1
- 2 A New Kind of Start-up 14
- 3 Progressive Sweatshop 34
- 4 Staffing the Social Mission 52
- 5 Money Starts Talking 69
- 6 Yo, I'm Not Your CEO 96
- 7 The Gulf Was So Wide 115
- 8 Leading with Progressive Values 126
- 9 Unacceptable Choices 138
- 10 The Sale Agreements 157
- 11 A Thousand Cuts 181
- 12 Counterattack 207
- 13 Pursuing Linked Prosperity 233
- Epilogue / Jeff Furman Furman, Jeff 253.
- Notes:
- Includes bibliographical references (pages 268-269) and index.
- ISBN:
- 9781609948139
- 1609948130
- OCLC:
- 844728886
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