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Annual survey of promotional practices.
Lippincott Library HF5438.5 .A558 10th-15th, 17th
Available
LIBRA HF5438.5 .A558 16th, 18th
Available from offsite location
- Format:
- Journal/Periodical
- Language:
- English
- Subjects (All):
- Premiums (Retail trade)--Periodicals.
- Premiums (Retail trade).
- Sales promotion--United States--Periodicals.
- Sales promotion.
- United States.
- Genre:
- Periodicals.
- Statistics.
- Physical Description:
- volumes : illustrations ; 28 cm
- Annual
- Began with 1st, published 1978.
- Place of Publication:
- [Stamford, Conn.] : Donnelley Marketing
- Notes:
- Description based on: 6th; title from cover.
- OCLC:
- 11609120
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