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Annual survey of promotional practices.

Lippincott Library HF5438.5 .A558 10th-15th, 17th
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LIBRA HF5438.5 .A558 16th, 18th
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Format:
Journal/Periodical
Contributor:
Donnelley Marketing (Firm)
Language:
English
Subjects (All):
Premiums (Retail trade)--Periodicals.
Premiums (Retail trade).
Sales promotion--United States--Periodicals.
Sales promotion.
United States.
Genre:
Periodicals.
Statistics.
Physical Description:
volumes : illustrations ; 28 cm
Annual
Began with 1st, published 1978.
Place of Publication:
[Stamford, Conn.] : Donnelley Marketing
Notes:
Description based on: 6th; title from cover.
OCLC:
11609120

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