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Rethinking the media audience : the new agenda / edited by Pertti Alasuutari.
- Format:
- Book
- Series:
- Sage knowledge.
- Language:
- English
- Subjects (All):
- Mass media.
- Mass media--Audiences.
- Physical Description:
- 1 online resource (viii, 212 pages) : illustrations
- Place of Publication:
- London : SAGE, c1999.
- Summary:
- 'Rethinking the Media Audience' is an investigation of whether existing models of media reception and audience ethnography can account for contemporary participation and ubiquitous engagement in media culture.
- Notes:
- Part of the SAGE Knowledge collection.
- Includes bibliographical references and index.
- Description based on print version record.
- Other Format:
- Print version :
- ISBN:
- 9781446216996 (ebook) :
- OCLC:
- 1007857907
- Access Restriction:
- Restricted for use by site license.
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