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Irrationality in health care : what behavioral economics reveals about what we do and why / Douglas E. Hough.
LIBRA RA410.53 .H669 2013
Available from offsite location
- Format:
- Book
- Author/Creator:
- Hough, Douglas E., author.
- Language:
- English
- Subjects (All):
- Medical economics--United States.
- Medical economics.
- United States.
- Medical care--United States.
- Medical care.
- Health behavior--United States.
- Health behavior.
- Economics--Psychological aspects.
- Economics.
- Physical Description:
- xvii, 291 pages : illustrations ; 24 cm
- Place of Publication:
- Stanford, California : Stanford Economics and Finance, an imprint of Stanford University Press, [2013]
- Contents:
- What is behavioral economics
- and why should we care?
- Keeping what we have, even if we don't like it
- Managing expectations and behavior
- Understanding the stubbornly inconsistent patient
- Understanding the stubbornly inconsistent consumer
- Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient
- Explaining the cumulative impact of physicians' decisions
- Can we use the concepts of behavioral economics to transform health care?
- Notes:
- Includes bibliographical references (pages 249-277) and index.
- ISBN:
- 9780804777971
- 0804777977
- OCLC:
- 811850404
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