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Living with television now : advances in cultivation theory & research / edited by Michael Morgan, James Shanahan, Nancy Signorielli.

LIBRA HM1206 .L577 2012
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Format:
Book
Contributor:
Morgan, Michael, 1953 April 15-
Shanahan, James, 1960-
Signorielli, Nancy.
Language:
English
Subjects (All):
Communication--Social aspects--United States.
Communication.
Communication--Social aspects.
Television programs--Social aspects.
Television programs.
United States.
Television programs--Social aspects--United States.
Physical Description:
xviii, 427 pages : illustrations ; 23 cm
Place of Publication:
New York : Peter Lang, [2012]
Summary:
Morgan (communication, U. of Massachusetts-Amherst), Shanahan (communication, Boston U.) and Signrielli (communication, U. of Dewclaw) compile works examining the past ten years of advances in George Gerbner's influential cultivation theory (addressing the relationship between television viewing and development of worldviews). Each contribution distills, consolidates, and interprets the results of an impressive range of data and scientific research related to television viewing and attitudes. Topics addressed include new media, international media, depiction of marginalized groups, messaging and its impact on cultural modeling and the overall impact of realism, narrative, character and plot on viewers. Annotation ©2012 Book News, Inc., Portland, OR (booknews.com)
Contents:
Foreword: George Gerbner and cultivation analysis / Larry Gross
Introduction. The stories we tell: cultivation theory and research / Michael Morgan, James Shanahan, & Nancy Signorielli
Updates and extensions. New developments in analyses of crime and fear / Mary Beth Oliver ... [et al.]
Cultivation of perceptions of marginalized groups / Dana Mastro & Riva Tukachinsky
Cultivating tolerance of homosexuals / Erik C. Nisbet & Teresa A. Myers
Television and gender roles; cultivating conceptions of self and others / Erica Scharrer
Cultivation of political attitudes in the new media environment / Bruce W. Hardy
Cultivation of attitudes toward science / Dominique Brossard & Anthony Dudo
Understanding cognitive mechanisms. Multiple processes, underlying cultivation effects: how cultivation works depends on the types of beliefs being cultivated / L.J. Shrum & Jaehoon Lee
Cultivation and the perceived realism of stories / Rick Busselle & Helena Bilandzic
Cultural models and the media: exploring the interplay between culture and the individual / David R. Ewoldsen & Nancy Rhodes
Temporal and narrative bases of cultivation: insight from neural networks / Samuel D. Bradley & Curtis B. Matthews
New theoretical and methodological dimensions. International cultivation / Jan Van den Bulck
A narrative perspective on genre-specific cultivation / Helena Bilandzic & RIck Busselle
Developing a lifetime television exposure scale: the importance of television viewing habits during childhood / Karyn Riddle
Cultivation and agenda-setting: conceptual and empirical intersections / Amir Hetsroni & Hila Lowenstein
Cultivation and the third-person effect / Donald L. Diefenbach & Mark D. West
Cultivation and the spiral of silence: theoretical and empirical intersections / James Shanahan & Dietram Scheufele
Cultivation analysis and cultural studies: ritual, performance, and media influence / Andy Ruddock
Conclusion. Looking forward, looking backward: ten questions about cultivation / Michael Morgan, James Shanahan, & Nancy Signorielli.
Notes:
Includes bibliographical references and indexes.
ISBN:
9781433113697
1433113694
9781433113680
1433113686
OCLC:
775271576

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