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Consumers and individuals in China : standing out, fitting in / Michael B. Griffiths.

Lippincott Library HC79.C6 .G75 2012
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Format:
Book
Author/Creator:
Griffiths, Michael B., 1979-
Series:
Chinese worlds
Language:
English
Subjects (All):
Consumers--China.
Consumers.
Consumers--China--Attitudes.
Consumers' preferences--China.
Consumers' preferences.
Consumer behavior--China.
Consumer behavior.
China.
Physical Description:
231 pages ; 25 cm.
Place of Publication:
New York, NY : Routledge, 2012.
Contents:
Preface
Introduction
Authenticity
Knowledgeability
Civility
Sociability
Morality
Personality
Migrants
Workers
Professionals
Conclusion
Bibliography.
Notes:
Includes bibliographical references and index.
ISBN:
9780415535724
0415535727
9780203093535
0203093534
OCLC:
772112138

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