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Current advertiser practices in compensating their advertising agencies, 1986.

LIBRA HF6178 .C87 1986
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Format:
Book
Contributor:
Association of National Advertisers.
Language:
English
Subjects (All):
Advertising agencies--Fees.
Advertising agencies.
Advertising--Costs.
Advertising.
Advertising agencies--Fees--United States.
United States.
Physical Description:
vi, 95 pages : illustrations, charts, forms ; 25 cm
Place of Publication:
New York, N.Y. (155 East 44th St., New York 10017) : Association of National Advertisers, [1986]
OCLC:
15163305

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