1 option
Global sport marketing : contemporary issues and practice / edited by Michel Desbordes and André Richelieu.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Sports--Marketing--Cross-cultural studies.
- Sports.
- Sports and globalization--Cross-cultural studies.
- Sports and globalization.
- Sports--Economic aspects--Cross-cultural studies.
- Sports--Economic aspects.
- Sports--Marketing.
- Genre:
- Cross-cultural studies.
- Physical Description:
- xiv, 194 pages : illustrations ; 24 cm
- Place of Publication:
- Milton Park, Abingdon, Oxon ; New York : Routledge, 2012.
- Notes:
- Includes bibliographical references and index.
- ISBN:
- 9780415507202
- 0415507200
- 9780203126462
- 0203126467
- OCLC:
- 759915353
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.