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Pricing : concepts and methods for effective marketing / by André Gabor ; with appendices by John M. Bates, Clive W.J. Granger, Trevor Watkins.

Lippincott Library HF5416.5 .G33 1988
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Format:
Book
Author/Creator:
Gabor, André.
Language:
English
Subjects (All):
Pricing.
Physical Description:
xvi, 378 pages : illustrations ; 23 cm
Edition:
Second edition.
Place of Publication:
Aldershot : Gower, [1988]
Notes:
Previous ed. published as: Pricing principles and practices. - London : Heinemann Educational, 1977.
Includes bibliographies and index.
ISBN:
0566027038 :
OCLC:
17981463

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