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Voluntary regulation of advertising : a comparative analysis of the United Kingdom and the United States / Gordon E. Miracle, Terence Nevett.

Lippincott Library HF5834 .M57 1987
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Format:
Book
Author/Creator:
Miracle, Gordon E.
Contributor:
Nevett, T. R. (Terence R.)
Language:
English
Subjects (All):
Advertising--Self-regulation--United States.
Advertising.
Advertising--Self-regulation.
Advertising laws.
United States.
Advertising--Self-regulation--Great Britain.
Great Britain.
Advertising laws--United States.
Advertising laws--Great Britain.
Physical Description:
xxvi, 322 pages : illustrations ; 24 cm
Place of Publication:
Lexington, Mass. : Lexington Books, [1987]
Notes:
Includes bibliographical references and index.
ISBN:
0669131350
OCLC:
14967048

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