Fundraising for social change / Kim Klein.

Format:

Book

Author/Creator:

Klein, Kim.

Series:

Kim Klein's fundraising series

Kim Klein's Fundraising series

Language:

English

Subjects (All):

Fund raising--United States.

Fund raising.

United States.

Nonprofit organizations--United States--Finance.

Nonprofit organizations.

Finance.

Physical Description:

xvii, 515 pages : illustrations ; 24 cm.

Edition:

Sixth edition.

Place of Publication:

San Francisco : Jossey-Bass, [2011]

Summary:

"Fundraising for Social Change is one of the most widely used books on fundraising in the U.S. This, the sixth edition, is thoroughly revised and updated. It includes hands-on, practical strategies and accessible techniques for both practitioners and activists who want their organizations to grow and thrive. It includes a broad range of topics that have made the book a classic, such as asking for money, planning and conducting major gifts campaigns, using direct mail effectively, conducting capital and endowment campaigns, using the Internet, the relationship between the development director and the executive director, and making a career of social change fundraising"--Provided by publisher.

Contents:

1. Fundraising framework

2. Strategies for acquiring and keeping donors

3. Strategies for upgrading donors

4. Large-scale fundraising

5. Fundraising management

6. You the fundraiser

7. Budgeting and planning

8. Special circumstances.

Notes:

Includes index.

Includes bibliographical references and index.

ISBN:

0470887176

9780470887172

OCLC:

682892454

Publisher Number:

99948224515