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Military media management : negotiating the 'front' line in mediatized war / Sarah Maltby.
- Format:
- Book
- Author/Creator:
- Maltby, Sarah.
- Series:
- Media, war and security
- Language:
- English
- Subjects (All):
- Armed Forces and mass media--Great Britain.
- Armed Forces and mass media.
- War--Press coverage.
- Armed Forces.
- Great Britain--Armed Forces--Public relations.
- Great Britain.
- War--Press coverage--Great Britain.
- War.
- Physical Description:
- vi, 132 pages ; 25 cm.
- Place of Publication:
- Milton Park, Abingdon, Oxon ; New York : Routledge, 2012.
- Summary:
- This book argues that we are moving towards an increasingly Mediated War, where the practice of war is enacted through, involves, and is dependent upon media reportage, from the strategic and political justification of a war campaign to the tactical ways in which it is actually conducted.
- Contents:
- Introduction
- The utility of Goffman
- Researching the British military
- Outline of the chapters
- What is media operations
- The aims of media operations
- Media operations as influencing activity
- Media operations as public relations
- Media operations as responsive
- Media operations: an interactionist perspective
- Impression management and the institutional self
- Shaping the environment: the military contribution
- Audiences: imagining and influencing
- Audience groups
- Generating audience responses
- Defining war: control moves
- Linguistic, visual and narrative control moves
- Strategies and techniques
- Defining war: strategic interaction
- Tacit definitions
- Competing definitions
- Performing war: bounded impression management
- The information system
- Bounded impression management
- Performing war: distanciated impression management
- Intended observed actions
- Unavoidably observable actions
- Heightened visibility: the military contribution
- The uncovering perception of the media
- Impression management and mediatized war:
- Negotiating the "front" line
- Mediatized war
- Media logic, military logic
- Strategic interaction
- The active imagined audience
- Impression management and mediatized wars.
- Notes:
- Includes bibliographical references and index.
- ISBN:
- 9780415580052
- 0415580056
- 9780203122853
- 0203122852
- OCLC:
- 757935678
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