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A comparison of the readership of seven versus eight-column national ads.
Lippincott Library HF6107 .C65 1972
Available
- Format:
- Book
- Language:
- English
- Subjects (All):
- Advertising, Newspaper.
- Newspaper reading.
- Physical Description:
- 8 leaves ; 29 cm
- Place of Publication:
- New York : Newspaper Advertising Bureau, 1972.
- Notes:
- "February 1972"
- Includes bibliographical references.
- OCLC:
- 10411070
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