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The survey of college use of video in marketing.

Van Pelt Library LB2342.82 .S87 2011
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Format:
Book
Contributor:
Primary Research Group.
James Hosmer Penniman Book Fund.
Language:
English
Subjects (All):
Universities and colleges--United States--Marketing.
Universities and colleges.
Universities and colleges--United States--Marketing--Statistics.
Promotional films--United States.
Promotional films.
Promotional films--United States--Statistics.
Marketing.
United States.
Genre:
Statistics.
Physical Description:
106 pages : illustrations ; 27 cm
Place of Publication:
New York : Primary Research Group, 2011.
Local Notes:
Acquired for the Penn Libraries with assistance from the James Hosmer Penniman Book Fund.
ISBN:
1574401742
9781574401745
OCLC:
743202839
Publisher Number:
99945804667

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