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The story so far : what we know about the business of digital journalism / a report by Bill Grueskin, Ava Seave, Lucas Graves.

Van Pelt Library PN4888.F6 G77 2011
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Format:
Book
Author/Creator:
Grueskin, Bill.
Contributor:
Seave, Ava.
Graves, Lucas, 1970-
Series:
Columbia journalism review books
Language:
English
Subjects (All):
Newspaper publishing--United States--Finance.
Newspaper publishing.
Newspaper publishing--Economic aspects--United States.
Online journalism--Economic aspects--United States.
Online journalism.
Press--Economic aspects--United States.
Press.
Digital media--Economic aspects--United States.
Digital media.
Press--Economic aspects.
Newspaper publishing--Economic aspects.
Finance.
United States.
Physical Description:
139 pages : illustrations ; 23 cm.
Place of Publication:
New York : Columbia University Press, [2011]
Contents:
Introduction
News from everywhere: the economics of digital journalism
The trouble with traffic: why big audiences aren't always profitable
Local and niche sites: the advantages of being small
The new new media: mobile, video and other emerging platforms
Paywalls: information at a price
Aggregation: 'shameless' and essential
Dollars and dimes: the new costs of doing business
New users, new revenue: alternative ways to make money
Managing digital: audience, data and dollars
Conclusion.
Notes:
Includes bibliographical references.
ISBN:
9780231160278
0231160275
OCLC:
730254073

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