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Mixed indulgences: Consumer perceptions and choice.

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Dissertations & Theses @ University of Pennsylvania Available online

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Format:
Book
Thesis/Dissertation
Author/Creator:
Saldanha, Neela A.
Contributor:
Williams, Patti, advisor.
University of Pennsylvania.
Language:
English
Subjects (All):
Marketing.
0338.
Penn dissertations--Marketing.
Marketing--Penn dissertations.
Local Subjects:
Penn dissertations--Marketing.
Marketing--Penn dissertations.
0338.
Physical Description:
71 pages
Contained In:
Dissertation Abstracts International 71-09A.
System Details:
Mode of access: World Wide Web.
text file
Notes:
Thesis (Ph.D. in Marketing) -- University of Pennsylvania, 2010.
Source: Dissertation Abstracts International, Volume: 71-09, Section: A, page: .
Adviser: Patti Williams.
Local Notes:
School code: 0175.
ISBN:
9781124142814
Access Restriction:
Restricted for use by site license.

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