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The B. S. factor: the theory and technique of faking it in America.
- Format:
- Book
- Author/Creator:
- Herzog, Arthur.
- Language:
- English
- Subjects (All):
- Communication--United States.
- Communication.
- United States.
- Content analysis (Communication).
- Physical Description:
- 218 pages ; 25 cm
- Place of Publication:
- New York : Simon and Schuster, [1973]
- Notes:
- Includes bibliographical references.
- ISBN:
- 0671214667
- OCLC:
- 653684
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