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The art of choosing / Sheena Iyengar.
- Format:
- Book
- Author/Creator:
- Iyengar, Sheena.
- Language:
- English
- Subjects (All):
- Choice (Psychology).
- Decision making.
- Physical Description:
- xiii, 329 pages : illustrations ; 24 cm
- Edition:
- First edition.
- Place of Publication:
- New York, NY : Twelve, 2010.
- Summary:
- Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose.
- Contents:
- Past is prologue
- The call of the wild
- A stranger in strange lands
- Song of myself
- Senses and sensibility
- I, robot?
- Lord of the things
- And then there were none
- Epilogue.
- Notes:
- Includes bibliographical references (pages [277]-315) and index.
- ISBN:
- 9780446504102
- 0446504106
- OCLC:
- 318878776
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