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The Indian outbound travel market : with special insight into the image of Europe as a destination / [prepared by Market Vision Research & Consulting Services].

Van Pelt Library DS432.5 .I593 2009
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Format:
Book
Contributor:
Market Vision Research & Consulting Services.
World Tourism Organization.
European Travel Commission
Dr. Craig Baxter Memorial Fund.
Language:
English
Subjects (All):
East Indians--Travel.
East Indians.
East Indians--Europe.
East Indians--Foreign countries.
Place marketing--Europe.
Place marketing.
Geographical perception--Europe.
Geographical perception.
Advertising--Tourism--India.
Advertising.
Perception.
Marketing--India.
Marketing.
Advertising--Tourism.
India.
Tourism--Europe.
Tourism.
Europe.
Europe--Description and travel.
Physical Description:
xiii, 172 pages : illustrations, map ; 30 cm
Place of Publication:
Madrid, Spain : World Tourism Organization ; Brussels, Belgium : European Travel Commission, [2009]
Contents:
Acknowledgements
About this Report
Executive summary
Part 1, Indian outbound travel market
Part 2, Image of Europe as a holiday destination
Part 3, Conclusion and recommendations
Annexes
List of figures
List of tables
Bibliography.
Notes:
Includes bibliographical references (pages [169]-172).
Local Notes:
Acquired for the Penn Libraries with assistance from the Dr. Craig Baxter Memorial Fund.
ISBN:
9789284413096
9284413095
9789299005057
9299005052
OCLC:
467430872

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