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Foundations of effective influence operations : a framework for enhancing Army capabilities / Eric V. Larson ... [and others].

Van Pelt Library UA23 .F625 2009
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Format:
Book
Contributor:
Larson, Eric V. (Eric Victor), 1957-
United States. Army.
Series:
Rand Corporation monograph series
Language:
English
Subjects (All):
United States. Army--Planning.
United States.
United States. Army.
Influence (Psychology).
Planning.
United States--Relations.
Relations.
United States--Foreign public opinion.
United States--Military policy.
Military policy.
Diplomacy.
Strategy.
Communication, International.
Information warfare--United States.
Information warfare.
Economic assistance, American.
Physical Description:
xxiv, 201 pages : illustrations ; 23 cm.
Place of Publication:
Santa Monica, CA : Rand Arroyo Center, 2009.
Summary:
Interest has increased regarding capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. This increase is largely the result of (1) the post-9/11 realization that the U.S. image in much of the Muslim world may be facilitating the mobilization and recruitment of global jihadists and (2) the difficulties that the United States has encountered in promoting stability and political reconciliation in post-war Iraq. Larson et al. aim to assist the U.S. Army in understanding "influence operations," whose purpose is to persuade foreign audiences. The authors identify approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.
Contents:
Chapter 1 Introduction 1
Defining Influence Operations 2
Study Questions and Approach 6
Organization of This Report 8
Chapter 2 Influencing Individuals 11
Engineering Attitude Change 18
Influencing Individuals: Conclusions 23
Chapter 3 Influencing Groups and Networks 29
Behavioral Perspectives Regarding Groups 29
Rational Choice Perspectives Regarding Groups 34
Influence in Social Networks 38
Influencing Groups and Networks: Conclusions 41
Chapter 4 Influencing Adversary Leadership Coalitions 43
Actor-Specific Models and Strategies 43
Agent-Based Rational Choice Models 46
Influencing Adversary Leadership Coalitions: Conclusions 51
Chapter 5 Influencing Mass Publics 53
Opinion Leadership and Media Communications 58
Content Analysis 59
Semantic Network Analysis 63
Assessing Mass Public Opinion 65
Lessons from Case Studies 67
Influencing Mass Publics: Conclusions 69
Chapter 6 A Framework for Influence Operations 71
Planning Requirements 71
Questions About Strategic Issues 71
Questions About the Target Audiences 74
Some Additional Planning Considerations 81
A Framework for Influence Operations: Conclusions 83
Chapter 7 Implications for Planners 85.
Notes:
"Prepared for the United States Army."
"MG-654-A"--P. [4] of cover.
Includes bibliographical references.
ISBN:
9780833044044
0833044044
OCLC:
291907997

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