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Strategic innovation : embedding innovation as a core competency in your organization / Nancy Tennant Snyder, Deborah L. Duarte ; foreword by Gary Hamel.
LIBRA HD45 .S59 2003
Available from offsite location
- Format:
- Book
- Author/Creator:
- Snyder, Nancy Tennant, 1957-
- Series:
- Jossey-Bass business & management series
- The Jossey-Bass business & management series
- Language:
- English
- Subjects (All):
- Whirlpool Corporation.
- Technological innovations--United States.
- Technological innovations.
- Organizational effectiveness.
- United States.
- Strategic planning--United States.
- Strategic planning.
- Organizational change--United States.
- Organizational change.
- Organizational effectiveness--United States.
- Industrial management--United States.
- Industrial management.
- Whirlpool Corporation--Case studies.
- Genre:
- Case studies.
- Physical Description:
- xxiii, 216 pages: illustrations ; 25 cm.
- Edition:
- First edition.
- Place of Publication:
- San Francisco : Jossey-Bass, [2003]
- Summary:
- "Strategic Innovation" offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Based on the real-life example of Whirlpool a solid company with a significant track record and global reach - "Strategic Innovation" shows how the world's largest appliance company put innovation in place as a core competency. During this process, Whirlpool transformed itself from a quality producer of appliances to a customer-focused company that strategically embeds innovation throughout the organization. Filled with challenges and struggles, and ultimately successful results, the Whirlpool story can help any organization develop a successful innovation strategy. Written as a practical guide, the book contains in each chapter a variety of hands-on resources including checklists and worksheets. Strategic Innovation offers the tools, ideas, and approaches needed for transforming an organization to a company where anyone and everyone can contribute to the organization's prosperity - through innovation.
- Contents:
- Introduction : innovation as a core competency
- Reinventing the wheel
- Vision and goals
- Leader accountabilities and development
- Culture and values
- Resource creation : open markets for funds, ideas, and talent
- Knowledge management : democratizing innovation
- Integrating strategic communications with change management
- Rewards and recognition : the informal embedment category
- Measurement & reporting and systems alignment.
- Notes:
- Includes bibliographical references (pages 204-205) and index.
- Local Notes:
- Acquired for the Penn Libraries with assistance from the Carleton and Mary Robinson Fund.
- ISBN:
- 0787964050
- 9780787964054
- OCLC:
- 51655324
- Online:
- Contributor biographical information
- Publisher description
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