The innovation wave : meeting the corporate challenge / Bettina Von Stamm.

Format:

Book

Author/Creator:

Von Stamm, Bettina.

Contributor:

Carleton and Mary Robinson Fund.

Language:

English

Subjects (All):

Creative ability in business.

Organizational change.

Physical Description:

vii, 216 pages ; 24 cm

Place of Publication:

Chichester : John Wiley & Sons, [2003]

Summary:

Focusing on the future challenges companies face in being continously innovative, this book is based on a combination of world class talks given at the Innovation Exchange (IE) conference in November 2001. Through interviews with various companies, the book identifies the best and worst practices in innovation strategy. Three main topics are discussed in detail: trends, challenges, and paradoxes. Utilizing practical and academic knowledge, with a strong reliance on real-world applicability, the book will help readers build innovation performance into their companies.

Contents:

1. Gauging the sea

understanding where we are 5

What do we mean by innovation? 5

The importance of innovation 6

The current status of innovation

a view from the Innovation Exchange 7

Change is the only constant 15

Drivers of change 20

2. Rising tides

establishing an urgency 33

The rapids of change

Gary Hamel, Strategos 33

Anchor points 46

3. Fishing where the fish are

the need to focus 49

Strategy and vision 49

Throwing a brand a lifeline

P-Y. Gerbeau, former CEO of the Millennium Dome in London 55

Context and constraints 58

Walking on water

how to win by breaking the rules

Costas Markides, London Business School 63

The role of communication 74

The issue of measurement 77

4. Riding the wave

how to make it happen 83

Where ideas come from 83

Freak waves

make the most of them

Gareth Jones, formerly Head of Human Resources at the BBC 88

The role of market research 96

From concept to implementation 99

A note on processes 105

Approaches to infusing innovation 108

Keeping innovation afloat

innovation as a cycle of tension and tranquillity

Stephen Moon, GlaxoSmithKline, and Ben Bryant, London Business School 114

5. Riding on the crest of the wave

how to stay on top 125

The role of leadership 125

Culture 133

Finding the fish and aligning the fleet

making innovation an everyday capability

Jens Maier and Ian Owen, Zurich Financial Services 144

The role of the human resource (HR) department 153

Work environment 158

6. Endless as the sea

innovation challenges 163

Innovation paradoxes 163.

Notes:

Includes bibliographical references (pages [189]-208) and index.

Local Notes:

Acquired for the Penn Libraries with assistance from the Carleton and Mary Robinson Fund.

ISBN:

0470847425

9780470847428

OCLC:

50525551

Online:

Contributor biographical information

Publisher description