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Political marketing and British political parties / Jennifer Lees-Marshment.
- Format:
- Book
- Author/Creator:
- Lees-Marshment, Jennifer.
- Language:
- English
- Subjects (All):
- Campaign management--Great Britain.
- Campaign management.
- Political campaigns--Great Britain.
- Political campaigns.
- Public relations and politics.
- Great Britain.
- Public relations and politics--Great Britain.
- Physical Description:
- xv, 304 pages ; 24 cm
- Edition:
- Second edition.
- Place of Publication:
- Manchester, UK ; New York : Manchester University Press ; New York : Distributed in the USA by Palgrave Macmillan, 2008.
- Notes:
- Previous ed.: 2001.
- Includes bibliographical references (pages 280-304).
- ISBN:
- 0719077192
- 9780719077197
- OCLC:
- 191753467
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