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Driving innovation : intellectual property strategies for a dynamic world / Michael A. Gollin.

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LIBRA K1401 .G65 2008
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Format:
Book
Author/Creator:
Gollin, Michael A., 1957-
Language:
English
Subjects (All):
Intellectual property.
Physical Description:
xvi, 415 pages : illustrations ; 25 cm
Place of Publication:
Cambridge [England] ; New York : Cambridge University Press, 2008.
Contents:
The innovation cycle and creative destruction
The rise of the intellectual property system
Creative tension : the right to exclude and the accessible domain
The innovation forest : intellectual property rights and how they grow
The ABCDs of intellectual property : flow and infringement of IP rights
The global diversity of innovation communities
The role of the innovation chief
Becoming strategic
Strategy tools : policies and practices for managing IP
A menu of strategy options
Evaluating internal resources and the external environment
Placing a financial value on IP assets
Accessing innovations of others
Protecting and enforcing IP rights
Transferring IP rights
IP strategies for different organizations
A comparison of national IP laws
Global challenges and opportunities
Intellectual property, innovation, and freedom.
Notes:
Includes bibliographical references (pages 379-389) and index.
ISBN:
9780521877800
0521877806
9780521701693
0521701694
OCLC:
144598229

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